Pizza, fast cars, and the coastal town of Pescara in Italy. Sounds pretty good, right? A25 is the fun, affordable, and classic pizza venue in South Yarra and also the stretch of autostrade (motorway) in Italy that connects Rome to said coastal town, Pescara. This is where the owner Remo spent most of his time growing up partying (Bunga Bunga style) and learning the craft of pizza making. His restaurant A25 Pizza is a reflection of this fun, authentic experience right here in Melbourne. Our design from the branding, menu, interior, and takeaway packaging all speaks to different aspects of this culture and experience to bring the overall concept together.